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Introducing REBEL BABE® : FOR THE BABES.

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What Mama's Are Saying About Rebel Bro®

Loved by 100,000+ Families.

At Rebel Bro and Rebel Babe, every product we create starts with one question:

"Would we put this on our own kids?"

As parents ourselves, we know that quality matters. Comfort matters. Durability matters. And the little moments—bedtime snuggles, family vacations, first days of school, backyard adventures—matter most.

That's why we're incredibly grateful that thousands of families have taken the time to share their experience with our brand.

More Than Just Reviews

Every review represents a real family who trusted us with their little ones. Whether it's a bamboo sleeper that became a bedtime favorite, a hoodie that survived endless adventures, or a gift that created the biggest smile, your stories mean everything to us.

Your feedback helps other parents shop with confidence while helping us continue to improve every collection we release.

Built by Parents. Backed by Parents.

Rebel Bro and Rebel Babe were founded by Ashley and Ross Stephens with a simple mission: create children's apparel that looks incredible, feels amazing, and is made to keep up with childhood.

Every collection is thoughtfully designed with premium materials, practical features, and a style that's anything but ordinary.

When you shop with us, you're supporting a family-owned business that truly lives and breathes this brand—and we're honored to be a small part of your family's story.

Thank You

To every parent who has left a review, shared a photo, recommended us to a friend, or trusted us with your little ones : thank you.

Your support allows us to keep creating products we love for the people who matter most—your kids.

We can't wait to be part of your next adventure.

Customer Reviews

Overall rating: 4.9 / 5 from 8363 reviews.

Customer video review of Everyday Cotton Shorts Set in Ranger

I love the thick material of these and the awesome prints!! The bamboo is so soft and the fact that it is Oteko Tex certified is so important!

Everyday Cotton Shorts Set in Ranger

Customer photo review of Overalls in Black Corduroy

Super cute, soft and sturdy. Second pair I've bought for my little man.

Overalls in Black Corduroy

Customer photo review of Free Returns + Shipping Protection

Seriously so cute and soft! My baby is due in December but I loved this edgy halloween print so much that I had to buy it :)

Free Returns + Shipping Protection

Customer photo review of Bamboo Stretch Swaddle in Cool Kid

Love the size of this and the stretch is amazing! Best swaddles I’ve found, 100% purchasing more 😍

Bamboo Stretch Swaddle in Cool Kid

Customer photo review of Beanie in Venice

My favorite little boy brand by far.

Beanie in Venice

Customer photo review of Free Returns + Shipping Protection

This was literally the cutest outfit.. the overalls and the hat really exceeded my expectations.. my son had a hot wheels first birthday and both fit the theme well. Items are good quality and NOT cheaply made.. the hat is really a big boy hat made for a baby lol. Overall material was thick and well made.

Free Returns + Shipping Protection

Customer photo review of Free Returns + Shipping Protection

I ordered a blanket and burp cloths and we LOVE everything purchased! My baby girl sleeps with her blanket every night and the burp cloths have the best absorbency. I'll definitely be ordering more! I just need those bubblegum bows and chita onesies in size 3-6m back in stock and we'll be in business! *Don't worry, baby girl got no wings in the taking of this photo LOL empty can for a funny photo prop.

Free Returns + Shipping Protection

Customer photo review of Free Returns + Shipping Protection

I was happy to find a warm hat for my baby girl to wear home after she’s born. And it matches everything I’ve chosen. I can’t wait until February to put it on her

Free Returns + Shipping Protection

Customer photo review of SK8TR Hi-Top Shoe in Venice

Buenisima experiencia, los zapatos bellísimos de excelente calidad. La presentación me encantó y el envío sin problemas. Muy recomendados

SK8TR Hi-Top Shoe in Venice

Customer photo review of SK8TR Hi-Top Shoe in Venice

Even more adorable in person. Absolutely love it! Great style. Great quality. Great fit for my son. Easy to put on. Not struggling. Definitely will buy more in the future. Can't wait!

SK8TR Hi-Top Shoe in Venice